Mobile Ordering

Today I visited the local coffee shop in the mall. The line was very long and the people started to appear frustrated or tired, but there was the pot of gold at the end of the line to make it all worthwhile. Correction, it was coffee, not gold but in the eyes of the patrons waiting it was more valuable than gold.

Meanwhile, I enter and walk past the line and pick up my coffee there waiting for me and leave to sit in the mall and watch the people and write this. The people watching began before I could even leave the restaurant. The scowl of disgust on their faces as I did not lime them join in the ancient, or present-day British, the tradition of fair queuing.

I participated in the modern “there’s an app for that” method of placing my order using my phone and picking it up. Although I used an app this is nothing really new. For all my life you could call up and arrange for pick-up of take-out restaurants.

Today’s purchase was at Tim Horton’s using their app. When it comes to ordering their app is pretty good. It is very straightforward and adding modifications is simple. The payment process and choosing a restaurant is also very intuitive. The downside of the app is that the speciality muffins are not in the app and some instructions like double toasting bagels are not there.

However, they are making lots of improvements and when I first used the app you could not have 1/2 sugar. There is a promotion now where you can get a free coffee (Regular, Dark, or Decaf) after 3 orders by the end of the year.

Another app I use regularly is the Cineplex app. This app is good for purchasing tickets, but the amount of options to buy a ticket can be daunting. The perk, however, is not waiting in line for the kiosks and 50 bonus Scene points (1/20th of a movie).

The McDonald’s Canada app is of similar quality to Tim’s and is really straightforward to make a complex or simple order.

The final shopping app review has to be the Esso Speedpass+ app. This is really convenient as you do not have to stand outside and swipe your fuel savings card, then your points card, then choose a car wash option, then the on-screen payment. It is simply done on the app with very little effort.